๐Ÿช„Project Overview

Opportunity & Markets Datas

The global video game market is expected to reach a value of $260+ billion by 2025. Like any industry, online gaming has seen a myriad of trends over the years : first-person shooters (FPS), multiplayer online battle arena (MOBA) games... the list is constantly growing. Now, it seems that the cryptocurrency industry has taken notice of the potential of this growing segment and the impact that this technology can have on it.

This was largely made possible by the rise of non-fungible tokens (NFTs). This is because developers realized that they were able to create and transfer tangible value across game ecosystems offering additional incentives to players. This gave rise to the "Play-To-Earn" model, specifically related to cryptocurrencies, which is starting to gain momentum. It's a business model in which people can play a game and earn cryptocurrencies.

It is a very powerful psychological model because it combines two activities that have driven humanity since the beginning of time: making money and having fun. The key element of this concept is to give players ownership of certain assets in the game and allow them to increase their value by actively playing the game. By participating in the game economy, players create value for other players in the ecosystem and for the developers. In return, they receive a reward in the form of valuable assets.

Unique Selling Proposition

In the Heroic Fantasy world of Heroes Of Arcan, choose your Allies and Enemies, choose your strategies and actions to accomplish: become the Creator of your Destiny.

  • A Strategic game in a Heroic fantasy Universe with a possibility to play & earn

  • A rich gameplay that can allow you to play the way you want : Strategic mining, crafting, renting, owning, battle and earn . You decide your way to play

  • A Game where everyone can play. Either if you have money or you donโ€™t, you can play with your tools (NFT) or with the tools (NFT) that you will rent ! The people you will borrow from will get a % of your income

Target

We are initially targeting traditional video game players who like the Heroic Fantasy universe (World of Warcraft, League Of Legend) and who appreciate crypto-currencies and NFT. Secondly, we want to target all video game enthusiasts, whether they are initiated to crypto-currencies or not, but also crypto-currency enthusiasts, whether they are already players or not.

Our different targets :

  • We are targeting young students or young working people (18 to 25 years old) with low purchasing power. Their investment capacity is potentially low but they have a real desire to use the game in order to build a nest egg for the future. Beta Conversion Strategy Game Testing.

  • We also target young working people (25 to 55 years old) with average purchasing power. Although their investment capacity is average, they have a strong will to invest: to keep and prepare simple and multipliable investment packages. Thus, they will prefer to make several small investments rather than one large one. Retention strategy in acquisition invest.

  • Lastly, we target dynamic active people, CSP / CSP + (35 to 45 years old). They have a strong desire and capacity to invest, whether they are players or not. Our game will allow them to develop quickly and earn money. Attraction strategy based on reward and gain.

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